Why China wants our products
Ruoyuchen (RYC), a Guangzhou-based integrated e-commerce service provider, recently told an Auckland audience that Chinese consumers are...
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133 Articles
A dream run
Hadleigh Ford has harboured a global mindset since circumnavigating the world as a 17-year old in the Merchant Navy. Nowadays he's...
Home Grown Perfection
With its tea brand already established in the domestic market, Waikato-based Zealong is now enjoying success as New Zealand’s very own...
A world class supporter
A recent Kea World Class New Zealand Award recipient, Mitchell Pham borrows from his Vietnamese heritage to help Kiwi tech firms grow...
THE RISE OF IP IN CHINA
Protecting your intellectual property in the Chinese market has become much easier in recent times, but there are still risks for Kiwi...
An introduction to China’s e-commerce market
China is the world’s largest e-commerce market – projected to reach $1.7 trillion in two years. For Kiwi export firms wanting to...
Nerds on noodles
Wellington-based tech developer and exporter Raygun is an inspirational example of how global success comes through having a strong vision,...
Grape Expectations
Replacing perfectly good vines with a new variety and repositioning brands is a bold, potentially risky thing to do for any...
Korea’s Multi-Billion Dollar Habit
South Korea (Korea) is home of the world’s fastest Internet. The average speed in Korea at the time of writing this article is 26.7 mbps....
Africa: connected and ready for business
New Zealand’s Trade Commissioner for Africa, Haylon Smith, takes you on a tour around the African continent to highlight the progress...
A modern and open Saudi Arabia?
Chris Tozer lifts the lid on the real Saudi Arabia, and the market opportunities it presents for New Zealand’s export companies in 2018....
Courage conquers markets
Having forged a successful career as an artist, a busy mother of four children and now successful business owner, Vicky Woolford...
COASTAL PROVENANCE
The Coastal Lamb brand was born on Richard and Suze Redmayne’s family farm by...
OPPORTUNITY knocks
Some Kiwi firms see the Amazon opening in Australia as a threat. Others believe it’s a...
Lighting up the world
Energy solutions company LZ New Zealand didn’t set out to become an exporter,...
Eyes wide open attacking retail in asia
Cameron Gordon walks emerging Kiwi F&B exporters through Asia’s retail minefield. All...
The sales enablers
Wellingtonians Adam and Millie Blackwell, currently based out of San Francisco, are...
Selling the joy of sport
Packaworld CEO Peter Roberts is a man on a mission: to use innovation to make the joy of sport real...
At the top of their game
Michael Whitehead, a category winner in the 2014 EY New Zealand Entrepreneur of the Year...
Ethique leads the way in sustainable beauty products
Ethique has solidified themselves as a true visionary, and a company at the...
Albany company disrupting the global translation industry
Straker Translations has experienced accelerated growth due to the development of...
Signs of the transport times
Through innovation, Kiwi high-tech company HMI Technologies is committed to solving...
Getting export-ready for China
Johnathan Chen explains the 2017 China marketplace - a potential minefield for...
Trading with the UK and EU post-Brexit
Get ready for more bureaucracy, warns Ashley Balls, as the UK moves slowly closer to Brexit. Whilst the UK has long since been replaced as...
Big deals, fast company
Adam Brown is a modern day trader who helped catapult globally-focused clearance...
Gifting the beautiful honey
Pure Manuka Honey, the company behind the ‘ultra-premium’ Three Peaks brand, has...
Très bon, Mr Clareburt
Who in their right mind would give up a high-paying sales job to develop and launch A...
Working with the great Chinese payment system
Accessing Chinese consumers through popular e-commerce sites is a growing...
Bare and bold
The nakd luxury artesian water brand was born out of a desire to create an ultra-pure New Zealand water product for the Singapore market....
Facing up to trademark protection
Frank Schöne-de la Nuez is the specialist trademark lawyer turned entrepreneur behind Leonardo Skincare, currently being launched into...