Local burger joint targets international travelers
Kiwi-owned and operated burger chain, Better Burger, is determined to leave a lasting impression on jetsetters as they depart New Zealand. The company, which currently employs 63 staff and […]
Kiwi-owned and operated burger chain, Better Burger, is determined to leave a lasting impression on jetsetters as they depart New Zealand.
The company, which currently employs 63 staff and operates in four Auckland locations, is the latest of 21 new eateries to revamp Auckland Airport.
Better Burger officially opening its doors this week in partnership with global leader in hospitality, Delaware North, who recently announced an exciting new food and beverage concept at New Zealand’s main gateway.
“Millions of passengers pass through the airport every year and it’s time they tasted something better,” says Better Burger general manager Rod Ballenden.
The company has employed 20 new staff to man the restaurant, which will be located airside of the international terminal.
Auckland Airport’s general manager of retail and commercial, Richard Barker, says the arrival of Better Burger is a sign of new things to come at the airport.
“Travellers tell us they want to sample the best of New Zealand’s food and experiences so we’re reshaping the food and beverage offerings at both Domestic and International terminals. Better Burger fits really well with that plan.”
With an ethos firmly set in doing fast food better, Better Burger boasts 100 percent plant-based, commercially compostable packaging – a claim unmatched by any fast food chain in Australasia.
“Our customers are conscious consumers. With us they count on a good feed that doesn’t come from a freezer and isn’t filled with preservatives. They also know that they won’t be leaving behind any unnecessary plastic waste,” says Rod.
The first Better Burger restaurant opened in 2014 and the home-grown company is ensuring its foreignowned competitors continue to feel the bite as it expands with future plans for sites in Christchurch, Tauranga and Hamilton.
“We’re putting ourselves on the global map – just starting at home by giving international travellers something decent to remember New Zealand by as they jet off,” says Rod.
Kneaded into shape by the team of five behind the Britomart Hospitality Group, the burger chain’s 2020 growth ambitions project group turnover of $20 million.
“It makes absolute sense to partner with Delaware North for our airport restaurant. They are leaders in their field and we are ready as a local company to take the next step,” says Rod.
Better Burger’s values appealed to Delaware North, says Mark Owens, the company’s executive director of travel & hospitality services.
“We’re excited to be collaborating with Better Burger as we help Auckland Airport bring the best of New Zealand to the world,” says Mark.
“Better Burger’s commitment to using fresh and locally sourced ingredients, combined with the team’s ability to consistently deliver high-quality, delicious food made them a natural fit to partner with us.”