Designing brands: think ‘screen’, be seen
Brands need to be made to ‘screen’ and are increasingly designed from Instagram up, says brand building specialist Jonathan Sagar....
Author
Glenn Baker
Glenn is a professional writer/editor with 50-plus years’ experience across radio, television and magazine publishing.
2006 Articles
Employment Relations Conference
How prepared is your business for the future of work? Are your employment relations conditions and processes going to stand up as...
How public and school holidays impact small businesses
Do short weeks mean longer days for business owners? Using April as an example, Craig Hudson examines how public and school holidays impact...
Rotorua caterer sets employment standard
Rotorua catering company Stolen Bike is setting a new benchmark for the way in which hospitality staff are rewarded for their hard...
Alternative finance options for SMEs
With cashflow an ongoing concern for business owners, Adrienne Church takes a look at the finance options provided by today’s...
Design thinking: what it can do for your business
Martin Sawbridge, partner at DesignThinkers Group New Zealand, explains the concept of design thinking, along with the benefits for...
Boom times for digital commerce
In just two years Auckland-based digital commerce agency Overdose.Digital has gone from ‘go’ to revenues of $8 million. Proof that when...
In blockchain we trust
Businesses of all sizes and sectors will benefit from blockchain technology. While some people may still struggle to understand how it...
Three graduates, two breweries, one dream
Parrotdog is a tale of three uni graduates named Matt – Matt Kristofski, Matt Warner and Matt Stevens – who pursued their passion for...
Queenstown hotel drives social change
Queenstown’s newest hotel, Mi-pad Queenstown, is driving social change for New Zealand’s hotel industry with its mix of technology and...
Free gateway to Kiwi innovation now live
Scale-Up NZ is now live - a pool of over 500 profiles of innovative, ambitious businesses, and growing -...
Feedback: Government backs down on CGT
The government has announced a total rejection of any Capital Gains Tax – citing a lack of mandate, or consensus, for its adoption....
Tech ecosystem maturing fast
New Zealand’s tech and innovation ecosystem is expanding superbly, says NZTech Graeme Muller says, summarising where our technology...
Northland launches new business connectivity service
Northland businesses will be able to ‘join the dots’ through a new, free business connectivity service launched by Northland Inc this...
Fresh People Breakfast: Redeveloping Communication & Culture
Many hands make light work. So how do you get your people engaged and interested, driving a whole-of-business approach. Get your team...
Icehouse Ventures a huge leap forward for entrepreneurs
Icehouse Ventures, a new company to be launched 1 May, is expected to accelerate the growth and development of Kiwi entrepreneurs with...
Positively pure
The story behind the PURITI manuka honey brand is one based around genuine, authentic purity. In the export honey market, it is a welcome...
In seafood heaven
Sanford recently completed a total makeover of its iconic Auckland Fish Market. Now it's a destination to rival other great fish...
Real estate’s disruptive influencer
New Zealand’s traditional commission-based real estate sales model has been challenged in recent years by Tall Poppy - a popular...
Hungry for success
Always add value, and go above and beyond what’s generally expected – that’s the mantra that helped get Wellington's Element...
The trap being set worldwide
Inefficient and out-dated rodent control methods drove Robbie van Dam and Craig Bond to develop a more humane and effective trap....
A higher minimum wage is good economics
How will the increase in the minimum wage impact your business? Ashley Balls has done the research. When the increase in the minimum wage...
What’s your retention risk?
Mat Wylie highlights the importance of retaining your customers in this tighter business climate, and how you can avoid ‘retention...
Why trade fairs matter in a digital world
Despite the increasing ease in which information is shared in the digital world, the role of international trade fairs is just as...
Five new tools to improve small business operations
Business.govt.nz has launched five free tools and resources to help small businesses improve their operations strategy and free up more...
![IMG_5524[1]](https://nzbusiness.co.nz/wp-content/uploads/2019/04/IMG_55241-300x279.jpg "Gizzy petfood brand exposed in China")
Gizzy petfood brand exposed in China
Gisborne pet food manufacturing company PetfoodNZ is making an impact on the world stage with its new international brand, made with input...
The magic of marketing
Small business owners who are looking to utilise marketing to grow their business should go back to basics, says Xero's Valerie...
All you need to know about the plastic bag ban
The Complete Guide to the New Zealand Plastic Bag Ban is an ideal resource for business owners gearting up for the plastic shopping...
New Zealand SMEs urged to grow or die
News that the New Zealand economy is losing steam should be a warning to small and micro business owners here to grow or die. Partner –...
Re-Leased Software invests in Hawke’s Bay
Re-Leased Software is rapidly growing its Hawkes Bay development team to accelerate international expansion which includes opening a US...