
B2B sector urged to adapt or die in 2024
Kiwi B2B eCommerce companies are urged to look to B2C for digital strategies to help them survive our tightening and evolving economy in 2024. Mark Presnell, MD of Convergence, an eCommerce

Kiwi B2B eCommerce companies are urged to look to B2C for digital strategies to help them survive our tightening and evolving economy in 2024. Mark Presnell, MD of Convergence, an eCommerce

Many Kiwi businesses look forward to the holiday period with a sense of dread because the downturn in activity is not only painful, it can also lead to business failure.

Cyberattacks are on the rise, with major data breaches making the news here in New Zealand and worldwide. But well-covered incidents involving corporations, medical facilities, and government agencies are only part of the story. Small businesses are also facing increasing cybersecurity risks. “Small businesses are often more vulnerable to a cyberattack than they realise,” says Sean Craigen, Head of Distribution for SME insurance platform BizCover. “You often hear, ‘I’m too small for hackers to care about,’ but that’s unfortunately not true. Businesses of all sizes are targeted by billing scams, viruses and other malicious events that can seriously impact their operations—and possibly even put them out of business.” Cyberattacks in NZ are on the rise Data from the national Computer

The current trend towards outsourcing for SMBs has been triggered by the rise of compliance issues for business owners, including the Privacy Act. The pandemic induced slowdown in immigration, escalating compliance obligations, widespread talent shortages and the subsequent high cost of labour is driving a sharp increase in Kiwi SMEs looking to outsource everything from administration and compliance obligations to sales support, says the director and co-founder of ManageMe Outsourcing Services, Tatjana Day. She says that the outsourcing trend is another example of how companies and people are adapting to the changed post-pandemic environment. “Business is booming post lockdown because many self-employed and SME business owners have, like people in jobs, discovered the value of time ‒ others, on the other hand, have become overwhelmed with escalating compliance obligations.” ManageMe,

With talk of recession dominating headlines, it’s hard to stay positive about the year ahead. But provided small businesses continue to do what they do well, the outlook for 2023 isn’t all bleak.

Craig Skinner outlines the critical steps businesses can take to increase their chances of a successful CRM project. Customers are the lifeblood of any business so it’s not surprising that CRM (Customer Relationship Management) systems are seen as a business critical tool in more than 90 percent of businesses[i] with ten or more employees. But why is it that a huge percentage of CRM projects fail, and what can you do to increase your chances of a successful outcome? Why do 50-70 percent of CRM projects fail[ii] once implemented – what are the common factors driving these failures? The reality is that getting CRM right isn’t easy, as there are multiple traps that companies can fall into when trying to set

Leading business management platform, MYOB, has launched a new Partner Hub – enabling its accounting and bookkeeping partners to earn more points and enjoy more rewards. The Hub has been designed for ease of use, creating a central place for partners to access all the information they need and track ongoing activity. In addition, a new rewards system means partners can earn points by engaging with educational content through the MYOB Partner Platform, attending events or making referrals. All points earned count towards a practice’s status tier (Purple, Silver, Gold and Diamond) in the MYOB Partner Program – the higher the tier, the higher the rewards. Tiered partner rewards include: Discounted rates up to 30% Increased commission rates Free product

Succession is arguably the most satisfying process for extracting monetary value from years of hard work in your business, but the key is to do it right.
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