
The Life of Brian
For Brian Dewil, experience with a start-up and the local chapter of a global organisation put him in the driverโs seat of New Zealandโs rideshare market.

For Brian Dewil, experience with a start-up and the local chapter of a global organisation put him in the driverโs seat of New Zealandโs rideshare market.

Buy AUGUST issue here This month we pile on the business lessons. Our cover story follows the twists and turns of an entrepreneurโs business journey โ and there are some hard

No matter what size vehicle fleet your business operates, a telematics system can help reduce costs and increase profitability through greater efficiency of your mobile staff. First, what is telematics?
In this issueโs โSnippetsโ section, there are some interesting figures from Stats NZ around the make-up of New Zealandโs business community. Two of the standout facts for me are that,

โA leader without followers is just someone taking a walk.โ Richard Conway shares some of the lessons that have helped him to become a better leader. I started Pure SEO in

Part one of a two-part series on branding by Gary Cross โ defining the difference between a brand and a brand name, and explaining how to create brand perception and

Jane Boyd was frustrated by the poor quality of pet accessories sold in New Zealand, so she quit her sales career to launch a business marketing the worldโs best. Today Louis & Phoebe is on a roll. It was Phoebe who first greeted me at the Newmarket office where I was to interview Jane Boyd, the founder and owner of Louis & Phoebe Pet Boutique. Phoebe is a delightfully cute Cairn Terrier Schnauzer Cross and part-time receptionist and, as Jane informs me, a former rescue dog from the Humane Society. Phoebe is also modelling one of Louis & Phoebeโs brightly coloured pure leather collars, and while she settles for a quick snooze, Jane explains why she gave up a successful

Veronica Aris delivers clarity around implementing effective marketing and sales strategies, overcoming cross-border hurdles and some rules around branding. Understanding how to implement effective marketing and sales strategies while developing a โbrandโ for your organisation is a complex and challenging assignment. โOrganisations are often confused by the very term โmarketingโ, its actual value and effectiveness, where it sits in the company structure and, in todayโs digital world, what to do with the wealth of customer data that is available,โ says Veronica Aris, head of sales and marketing at The Icehouse, which provides business training and investment opportunities for SMEs and start-ups in New Zealand. โSuccessful marketing is about understanding the basics,โ says Aris. โItโs about identifying the typical customer. โWhat

When should you think about, or be ready for, an exit or a succession plan? Richard Poole shares some advice on formulating a strategy to quit your business. As a business owner and one that works with many other business owners, Iโve found that most of us donโt have the time or inclination to answer the question of how weโre going to exit our business โ especially when weโre deep in the usual day-to-day running of it. It seems a luxury that we would welcome with open arms; to sit back and think seriously about. However, something else always comes up, and if we arenโt banking as much money as weโd like or need to, then it simply wonโt get

BUSINESS ON A LEASH ADDICTED TO RISK YOUR BRAND IS MORE THAN A LOGO COMPANY VEHICLES CHANGING LIVES ONE BUSINESS AT A TIME
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Thursday 28 May 2026 | 7:00am โ 9:30am
๐ New Zealand International Convention Centre, 101 Hobson Street, Auckland
Join us for a practical, insight-led morning exploring how Kiwi businesses are navigating todayโs conditions and unlocking new growth opportunities in 2026.
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Read the March issue of NZBusiness, focused on intentional growth โ with practical insights, expert perspectives, and real-world stories.
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