The business of relationships
Peter Boyes analyses two client-mentor relationships to learn why they work so successfully. Demand from SMEs is high according to Business Mentors New Zealand (BMNZ), the nation’s only not-for-profit mentoring organisation, and it’s not just start ups and fledging companies seeking help. Many older companies are seeking help for the first time and this is not just a sign of a chilly economic climate.
Peter Boyes analyses two client-mentor relationships to learn why they work so successfully.
“In late 2007 I finished a marketing strategy manager’s role for Auckland City Council and started the business,” says Fiona. “I knew nothing about retail but I started sourcing jewellery products and retailing them at markets. My next step was to manufacture my own designs in China. The recession had made this more accessible in that the minimum order quantities were reduced. I learned about importing directly, but as I had been a mentor myself in Australia, I knew how important it is to understand that you can’t know everything.