• About Us
  • Advertise with Us
  • Contact Us
  • Offers
  • Events
  • Newsletter
  • Podcasts
  • Digital Magazine
  • Home
  • News
  • Opinion
  • Entrepreneurship
  • Self Development
  • Growth
  • Finance
  • Marketing
  • Technology
  • Sustainability
  • About Us
  • Advertise with Us
  • Contact Us
  • Offers
  • Events
  • Newsletter
  • Podcasts
  • Digital Magazine
NZBusiness Magazine

Type and hit Enter to search

Linkedin Facebook Instagram Youtube
  • Home
  • News
  • Opinion
  • Entrepreneurship
  • Self Development
  • Growth
  • Finance
  • Marketing
  • Technology
  • Sustainability
NZBusiness Magazine
  • News
  • Opinion
  • Entrepreneurship
  • Self Development
  • Growth
  • Finance
  • Marketing
  • Technology
  • Sustainability
News

Gluten-free boom prompts new testing service

Privately owned testing laboratory, Hill Laboratories, has announced it is offering a gluten testing service with the fastest turnaround-time in the country.

Glenn Baker
Glenn Baker
October 2, 2015 2 Mins Read
926
Photo: Technologist, Sam Marengo, was appointed to develop the ELISA gluten testing methodology at Hill Laboratories.
 
 
New Zealand’s largest privately owned testing laboratory, Hill Laboratories, has announced it is offering a gluten testing service with the fastest turnaround-time in the country.
The company has introduced the service in response to the rapid increase in consumer demand for gluten free products, which according to Coeliac New Zealand Incorporated, is increasing in New Zealand by an estimated 26% annually(1).  
Technologist, Sam Marengo, said Hill Laboratories developed the test to ensure those purchasing gluten-free products can correctly label their gluten free foods for the benefit of consumers.
“More and more Kiwi consumers are avoiding the ingredient due to gluten intolerance or simply dietary preference,” Marengo said.
“As a result of more Kiwi’s going gluten free, manufacturers and retailers across the country are feeling the pressure to respond with gluten free products. Supermarkets now dedicate whole aisles to gluten free products and more cafes and restaurants offer gluten free food.
Marengo says the turnaround time for Hill Laboratories’ gluten testing service is 5 days, which is between 2 and 5 days faster than its competitors.
“This service will enable manufacturers, retailers, local cafés and restaurants to accurately label their products and check for cross-contamination.
“By utilising our gluten testing service, manufacturers, retailers, local cafés and restaurants across New Zealand can label their products appropriately, for this important gluten free audience.” Marengo said.
According to the Australia New Zealand Food Standards Code, manufacturers who label foods "gluten free" must not contain detectable gluten (no more than three parts per million)(2).
“When a manufacturer tests with us, they can find out whether their food adheres to the Code, and therefore ensure they have the correct labelling,” Marengo said.
“In turn, consumers can be sure that what they are purchasing is indeed gluten free and safe for them to eat. 
“At Hill Labs, we have used what’s called the ‘ELISA’ testing methodology. The method is used in the food industry worldwide to test for allergens such as gluten, nuts and egg.”
Hill Laboratories has spent the last five months testing and validating the methodology with a small handful of clients in order to ensure accurate results.
“We are thrilled with the results and look forward to enabling more manufacturers and retailers across the country, to utilise this service.”
Hill Laboratories is offering its new gluten testing service across the country now. Following Hill Laboratories’ launch of gluten free testing, the company plans to roll out more allergen testing. 
 
1. http://www.coeliac.org.nz/logo
2. http://www.coeliac.org.nz/fsanz_codex

Share Article

Glenn Baker
Follow Me Written By

Glenn Baker

Glenn is a professional writer/editor with 50-plus years’ experience across radio, television and magazine publishing.

Other Articles

Rides Fernanda and Marcelo
Previous

App offers convenient, cost-effective commuting

Genera
Next

Napier business has right attitude on staff recruitment

Next
Genera
October 5, 2015

Napier business has right attitude on staff recruitment

Previous
October 2, 2015

App offers convenient, cost-effective commuting

Rides Fernanda and Marcelo

Subscribe to our newsletter

NZBusiness Digital Issue – December 2025

READ MORE

The Latest

How to build trust through authentic sustainability communication

March 3, 2026

Strongest small business sales growth in three years recorded in December

February 26, 2026

AI expert Nyssa Waters on closing the gap in SME adoption

February 25, 2026

Why getting the foundations right matters for franchise success

February 25, 2026

Fraud losses surge as Kiwi businesses struggle to keep pace with AI-driven attacks

February 25, 2026

Simon Squibb on why anything is possible, and small businesses matter more than ever

February 19, 2026

Most Popular

Breaking the mould
Shaping a new business model
The David Awards 2025 NZB
Entries now open for The David Awards 2025
Episode 18: Crafting luxury with purpose, the Deadly Ponies story
From Nelson to the world

Related Posts

Strongest small business sales growth in three years recorded in December

February 26, 2026

Fraud losses surge as Kiwi businesses struggle to keep pace with AI-driven attacks

February 25, 2026

Feeling the EOFY pressure? You’re not alone according to new report

February 12, 2026

Health and safety law changes ‘confusing’ and a ‘missed opportunity’, says work safety group

February 11, 2026
NZBusiness Magazine

New Zealand’s leading source for business news, training guides and opinion from small businesses to multi-national corporations.

© Pure 360 Limited.
All Rights Reserved.

Quick Links

  • Advertise with us
  • Magazine issues
  • About us
  • Contact us
  • Privacy policy
  • Sitemap

Categories

  • News
  • Entrepreneurship
  • Growth
  • Finance
  • Education & Development
  • Marketing
  • Technology
  • Sustainability

Follow Us

LinkedIn
Facebook
Instagram
YouTube
  • Home
  • News
  • Opinion
  • Entrepreneurship
  • Self Development
  • Growth
  • Finance
  • Marketing
  • Technology
  • Sustainability