Christchurch-based videographer Chucky Najman has grown his business after securing a new studio and says having time to evaluate his goals during lockdown helped him move forward.
Along with a home studio in Pegasus, Chucky’s business Video Testimonials now has a larger studio in the Christchurch suburb of Burnside which has allowed him to take on a wider range of projects including a series of instructional videos for MITO (Motor Industry Training Organisation) with a focus on health and safety in mining and quarrying.
“I thought a lot about the vision for my business during lockdown and had time to drill down into how I want it to grow and develop,” he says. “I knew I needed a larger studio to take on bigger projects and when this opportunity came along a space became available at just the right time.”
Letting go of trying to run all aspects of his business and putting together a team of contractors to work on larger projects was another learning curve for Chucky. “I used to try and do everything myself, but I realised that if I want to develop the business, I need a team of experts around me.”
Chucky has also implemented new business models to ensure consistency and to retain more long-term clients. “I like to build ongoing relationships with clients and putting a subscription model in place has helped with that as we can work on a series of projects together over a longer period of time.”
Chucky’s advice for fellow entrepreneurs is to focus on what you excel at and to surround yourself with a team of experts who can help you grow the business.
“You can’t do everything. Build a team around you and you’ll have a bigger picture view of your goals and the direction for your business.”
Image by: Rhonda Stove Portraits.
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