BIZ TECH: Epson sells over 50,000,000 EcoTank high-capacity ink tank inkjet printers

Cumulative global sales of Epson’s EcoTank high-capacity ink tank inkjet printers recently topped 50 million units. Epson first launched EcoTank high-capacity ink tank inkjet printers in October 2010, in Indonesia. The company then steadily expanded the territory over which EcoTank printers were sold, reaching 170 countries and regions by 2019.

As well as selling over 50 million units, by saving on plastic, which is the main component of ink cartridges, Epson estimates that CO₂ emissions are approximately 166,000 tonnes lower than they would have been if all these units had been cartridge printers.

By first establishing a presence in emerging nations and then making inroads into developed economies, Epson has seen its high-capacity ink tank models account for a growing percentage of the total inkjet market each year. As a result, Epson, which boasts strong brand recognition and an extensive product line-up, has continued to maintain the top share² in the global high-capacity ink tank printer market for ten consecutive years.

Rapid changes in society touched off changes in the office and education printing environments during the 2020 fiscal year. Thus Epson’s goal in all segments is to continue to offer far lower printing costs than their competitors and unrivalled environmental performance to enable their customers to print without having to worry about printing costs and environmental impacts.

For more information on Epson EcoTank printers go to: https://www.epson.com.au/v2/ecotank/