2022

TradeWindow Cube cropped

In pursuit of a digital global trade platform

Kiwi business TradeWindow has ambitions to digitalise the world’s supply chains with its efficiency-boosting blockchain technology. At a recent media breakfast held at TradeWindow’s Takapuna head office it was appropriate

Rollers Bakery zoomed in

Planned (and baked) to perfection

Once there was a baker, a chef and a barista who all dreamed of opening a standout destination bakery for Auckland’s North Shore community. Turns out Rollers Bakery produced exactly

SIMON BRIDGES copy

Q&A: Accentuating the positive

New Auckland Business Chamber CEO Simon Bridges opens up about his future outside politics, leading New Zealand’s oldest business association.   What previous business experience did you bring to the

Yen Gin 8

Marketing in the new frontier

YEN is a young Christchurch gin distiller utilising NFTs to market its product internationally. It’s a disruptive strategy and it’s already succeeding beyond initial expectations. By editor Glenn Baker. In 2020 3D-artist and creative director Blue Hamel, recently returned from New York, along with gin bar co-owner and mixologist Luke Dawkins hatched the idea of producing not just a new gin brand, but also a uniquely millennial/Gen Z-oriented consumer experience based around the emerging NFT digital asset class. Despite many people still playing catch-up on the potential of cryptocurrency, NFTs (non-fungible tokens) have already made a mark on the world. Stored (or ‘minted’) in a crypto digital wallet, these tokens exist permanently, each with its own unique digital serial number.

GettyImages-1223487370 copy

Q&A: How the Internet saved business

InternetNZ’s interim CEO Andrew Cushen sheds some light on business Internet usage, domain name trends and emerging Internet-enabled technologies. NZB: From your recent discussions with the business community, what are the main concerns they have around Internet usage in 2022? ANDREW: Lockdown and Covid-19 have changed a lot of expectations. Two particular trends show through in the conversation. Firstly, that it is leading to a new wave of digitisation in business. We’ve seen an increase in domain name registrations as more organisations look to establish or revitalise their online presence. As a result of that, there are now more than 740,000 .nz domain names registered. This growth during lockdown is similar to many other countries, as businesses looked to retain

photo-65086156-002 copy

Time to press reset

Sébastien Michel and business partner Carole Zink are busy ramping up their tourism business. They’re also finding things are now very different to pre-Covid times. Imagine you own an inbound travel business turning over $4.5 million in sales per annum, when suddenly New Zealand’s borders are slammed shut overnight on you, indefinitely. Such was the nightmare faced by Auckland-based Sébastien Michel and business partner Carole Zink on March 19, 2020. Covid had terminated Frogs-in-NZ, the business they had grown out of a travel blog Sébastien created in 2001. To appreciate the gravity of the situation they found themselves in, you first need to examine why the now renamed Frogs was travelling so successfully before the Covid catastrophe. The journey to

HDCathy-38

Driven on instinct

With care and creativity Cathy Pope has carved out a successful business career. Now the talented jewellery designer is looking to grow her brand even further. Cathy Pope admits she accidentally fell into jewellery design. Advertising and media had been her first fields of expertise, both in London and New Zealand, followed by costume design in film and television. But her creative genes leaned towards jewellery design after being gifted some gemstones from a sewing client. “That was almost ten years ago,” she remembers. “I started making and wearing my inaugural chunky choker necklace designs and enough people seemed to like my strong, simple aesthetic styles. Orders from friends came thick and fast.” And just like that, Cathy Pope, the

Running Beyond empty

Running beyond empty

If you’re a Kiwi business owner, you’re be glad to see the end of the past two Covid-ravaged financial years. This stress-busting wellness guide can assist you in recharging and refocusing. I take my hat off to New Zealand’s business owners. Collectively, and individually, in recent times they have navigated and endured the trickiest of economic waters. Sadly, for many, Covid’s fallout has forced them to walk away from their livelihood. Others  battled on through multiple disruptions. It has not been easy. A terrible personal toll has been extracted. Business coach Leone Evans, a mentor with Business Mentors New Zealand (BMNZ) since 2012, says small business owners especially have been hit hardest. “Not only have they taken the brunt of