• About Us
  • Advertise with Us
  • Contact Us
  • Offers
  • Events
  • Newsletter
  • Podcasts
  • Digital Magazine
  • Home
  • News
  • Opinion
  • Entrepreneurship
  • Self Development
  • Growth
  • Finance
  • Marketing
  • Technology
  • Sustainability
  • About Us
  • Advertise with Us
  • Contact Us
  • Offers
  • Events
  • Newsletter
  • Podcasts
  • Digital Magazine
NZBusiness Magazine

Type and hit Enter to search

Linkedin Facebook Instagram Youtube
  • Home
  • News
  • Opinion
  • Entrepreneurship
  • Self Development
  • Growth
  • Finance
  • Marketing
  • Technology
  • Sustainability
NZBusiness Magazine
  • News
  • Opinion
  • Entrepreneurship
  • Self Development
  • Growth
  • Finance
  • Marketing
  • Technology
  • Sustainability
Books

The secret weapons of great leaders

Drawing on more than 30 years of experience interviewing stars from politics, business and the arts – from Bill Clinton to Angelina Jolie – award-winningjournalist Gavin Esler explains how to […]

NZBusiness Editorial Team
NZBusiness Editorial Team
October 17, 2012 One Min Read
842

Drawing on more than 30 years of experience interviewing stars from politics, business and the arts – from Bill Clinton to Angelina Jolie – award-winning
journalist Gavin Esler explains how to turn the power of stories to your advantage. In Lessons from the Top, Esler reveals the secret weapons of great leaders – from
planting an ‘earwig’ in their listeners’ minds to showcasing their ‘star’ quality by giving people “something they’ll always remember”. These techniques can help
with any goal says Esler – whether seeking a promotion or running for prime minister.
This book is a great insider’s view into modern leadership – uncovering why politician’s business leaders and celebrities tell the stories they do. It shows how these
methods can work for you too.

ISBN: 978-18466-84999

Share Article

NZBusiness Editorial Team
Follow Me Written By

NZBusiness Editorial Team

NZBusiness is a team effort, with article submissions curated by a small team of professionals under the guidance of Editor David Nothling-Demmer.

Other Articles

Brian-Meredith-A_3
Previous

Marketing Maestro

Next

Get a bite-sized taste of business sustainability insights

Next
October 22, 2012

Get a bite-sized taste of business sustainability insights

Previous
October 16, 2012

Marketing Maestro

Brian-Meredith-A_3

Subscribe to our newsletter

NZBusiness Digital Issue – December 2025

READ MORE

The Latest

How to build trust through authentic sustainability communication

March 3, 2026

Strongest small business sales growth in three years recorded in December

February 26, 2026

AI expert Nyssa Waters on closing the gap in SME adoption

February 25, 2026

Why getting the foundations right matters for franchise success

February 25, 2026

Fraud losses surge as Kiwi businesses struggle to keep pace with AI-driven attacks

February 25, 2026

Simon Squibb on why anything is possible, and small businesses matter more than ever

February 19, 2026

Most Popular

Breaking the mould
Shaping a new business model
The David Awards 2025 NZB
Entries now open for The David Awards 2025
Episode 18: Crafting luxury with purpose, the Deadly Ponies story
From Nelson to the world

Related Posts

Better: Authentic thought leadership without the ick

July 10, 2024
BOOK_the-future-of-everything_0

What the future of business looks like

November 26, 2015
BOOK_How-to-be-a-knowlege-ninja_0

Think like a Ninja

June 22, 2015
BOOK_Leading-Digital-Strategy_0

Growth through effective e-commerce

May 19, 2015
NZBusiness Magazine

New Zealand’s leading source for business news, training guides and opinion from small businesses to multi-national corporations.

© Pure 360 Limited.
All Rights Reserved.

Quick Links

  • Advertise with us
  • Magazine issues
  • About us
  • Contact us
  • Privacy policy
  • Sitemap

Categories

  • News
  • Entrepreneurship
  • Growth
  • Finance
  • Education & Development
  • Marketing
  • Technology
  • Sustainability

Follow Us

LinkedIn
Facebook
Instagram
YouTube
  • Home
  • News
  • Opinion
  • Entrepreneurship
  • Self Development
  • Growth
  • Finance
  • Marketing
  • Technology
  • Sustainability