2013

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Toshiba’s new 13-inch Chromebook

At CES on January 7th, Toshiba unveiled its premium, sleek and ultra-lightweight, Toshiba Chromebook – the first device of its kind to feature a 13.3-inch diagonal HD display. As Toshiba's

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Caring business, smart IT

Allan Sargeant is well aware that caring for older people takes heart as well as a new level of management skills, not much required back in the day. Jackie Russell

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Westpac’s smart watch app

Just as we were wondering what useful apps could be squeezed into the tiny display on a smart watch, Westpac New Zealand announced it has developed a mobile banking app

HP gets (more) personal

Hewlett-Packard has three different lines of personal computer products. There are relatively low-cost devices for consumers, slightly more robust hardware for small business users and swept-up models for larger companies

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Register encourages best practice data processes

A small but growing number of companies are adopting the Marketing Association’s Data Warranty Register (DWR) programme to assure customers their information is being treated with privacy and respect. 

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The power of print

NZ Marketing Association chair Debra Hall is advising SME owner/managers to think more about how they can tailor their messages following the release of new research on the effectiveness of advertising in print media.

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Mobile apps driving online sales

Increasing numbers of Kiwi businesses are turning to mobile apps to help customers research, review and buy online. Nic Gibbens, creative director for Wellington-based mobile solutions specialist PaperKite, says mobile apps are rapidly becoming mainstream.

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Attracting and retaining the best talent

Jonny Mole, CEO of Chilli, introduces the concept of “audience equity” and its increasing relevance within the emerging “connection economy”. In this three-part mini-series, Jonny outlines how the concept applies to the functions of Selling, Marketing and Recruiting within an ambitious privately-owned business. Part 3.

James Kemp

Daily deals down but not out

New Zealand daily deal company GrabOne is contesting the conclusions drawn from a 300-person PriceMe survey showing declining interest in daily deals.

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Shifting gears

Total cost transparency, improved reporting and a wider service offering to put company administrators at ease with their balance sheets – these are just some of the latest trends impacting the company vehicle leasing space. Glenn Baker reports.