
Leading by design
Founded by Mark Spurgeon and Michelle Shirtcliffe, Publica is a digital agency with design in its DNA and an attitude of undying optimism. If you ever need convincing of the

Founded by Mark Spurgeon and Michelle Shirtcliffe, Publica is a digital agency with design in its DNA and an attitude of undying optimism. If you ever need convincing of the

New Zealand’s media has been awash with inspiring tales of business owners defying the pandemic through reinvention – by navigating and pivoting across alert levels, and emerging wiser and better

How can businesses boost their online presence in the wake of covid-19? Richard Conway shares three ways to take it to the next level. Many businesses still rely on offline

Frustrated by a lack of sales from your sales team? Logan Wedgwood explains why “accountability”, when it comes to sales, is meaningless. Now, more than ever, New Zealand’s businesses need

Mat Wylie explains why you should go back to the basics of good, solid team management to vastly improve your customer satisfaction score and grow your business. Imagine that your

With employment relationships under severe covid-induced pressure, Jo Douglas offers some timely guidance on how to deal with behavioural issues in the workplace. In what has been a difficult year,

Phil Jones presents some simple steps business owners can take right now to get their business on the pathway to climate action. The lockdowns imposed around the world due to the Covid-19 pandemic have resulted in a dramatic drop in global carbon emissions. While that has highlighted that emissions can be cut hard and cut fast we don’t want to go to the wall in the process. The good news is that there are far more sustainable ways for businesses to take climate action. That action needs to be taken urgently if we are to stand any chance of meeting our international commitments, and our goal to become a zero carbon economy by 2050. The Sustainable Business Network recently launched its

While tourists have long appreciated Fiji as a premium holiday destination, an increasing number of Kiwi, and global, companies have been discovering the unique advantages of the country’s thriving call centre sector. It may come as a surprise that more companies in New Zealand, Australia and around the world are choosing to offshore their customer service and back office support services to Fiji. While countries such as the Philippines and India were early front-runners in this space, in recent times Fiji has gained favour, thanks to a number of positive initiatives. Today it is positioning itself as the Business Process Outsourcing (BPO) “Hub of the Pacific”. But Fiji is no newcomer – its call centre sector received global acclaim as

A short collection of Covid-crushing insights to help businesses navigate the ‘new normal’. When you consider how this insidious virus has wreaked havoc on the economy, and how New Zealand’s diverse SME community has generally responded, you can’t help but be inspired. We’re smart, we’re inventive, we’re gutsy in this part of the world. There were, and will be more, business casualties, but they’ll be outnumbered by the survivors and successes – businesses that have embraced new thinking, new technologies, and alternative revenue streams. “Pivoting” became the new buzzword during, and after, lockdown. We’ve all read about the companies that reinvented production lines to make hand sanitsers or face masks; the tour operator that delivered food parcels; the retailers whose

GoFi8ure executive director Lisa Martin shares her reflections on New Zealand’s post-Covid business landscape – including the lockdown lessons and priorities for moving forward. When NZBusiness caught up with Lisa Martin in early June, New Zealand had just moved to Level 1 – a ‘new normal’ for the nation’s business owners. Unless you were one of those businesses deemed ‘essential’ over all four alert levels, Covid-19 will have left an enduring mark on your business. Now is the time to regroup and rebuild – but it’s going to take a degree of certainty. Martin believes a successful transition forward revolves around certainties because ‘there is currency in certainty’. The word currency is appropriate because, as she explains, when you seek

Forty Thieves owners Brent and Shyr Godfrey successfully steered their business through the pandemic storm and are now planning for a brighter future with new markets and new products. On the day Jacinda Ardern announced New Zealand’s nationwide lockdown numerous customer emails suddenly appeared in Shyr Godfrey’s inbox, including one from Foodstuffs, all stating their expectations for ongoing product supply. “That was both fortunate and frightening,” she recalls, “because we didn’t know what the future would bring.” Luckily the nut-based products produced by Forty Thieves, the Hibiscus Coast-based company that she started with husband Brent in 2016, are regarded as essential food items. Rather than facing declining sales, as many businesses did amongst all the panic-buying for staples, Shyr says

Covid diary: Finding direction within disruption For the love of healthy living There is currency in certainty Flexible and friendly: Fiji’s outsourcing advantage Performing under pressure The tech effect
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