Find out how a range of elements (e-commerce site, email, social media and Google Adwords) were used together so that their sum was greater than the individual parts. presenter Tim Parkman, Director of Channels at New Zealand Trade and Enterprise, will work through a case study of a recent e-commerce campaign that resulted in a phenomenal increase in sales. Click here for more information:

NZBusiness Knowledge Series: Stop winging it, build a business strategy that actually works
Thursday 30 July 2026 | 7:00am – 9:00am
📍 Covert Theatre, 51 Mackelvie Street, Grey Lynn, Auckland
Everyone talks about the importance of business strategy, but what does it actually mean in practice? Strategy trainer Ryan Sproull cuts through the jargon to give SME owners a clear, practical framework for thinking strategically about their business.

