More than 80 percent of people don’t independently verify AI-generated information. As AI becomes the first place customers go for answers, that trust is creating a new challenge for New Zealand businesses.
AI is having its “peak hype” moment, but beneath the noise there is a very practical question most New Zealand business owners are asking: Will this actually help my business run better, or is it just another shiny tech distraction?
Most of the AI conversation right now is about what the technology will eventually do for everyone. Not much of it covers what you should actually start doing, this week, to make sure your business can use any of it. Let’s change that.
Setting a big, bold goal feels like strategy. It isn’t. Ryan Sproull explains why picturing success can actually work against you, and what to do instead.
After a punishing economic cycle Kiwi businesses are emerging into something of a stabilisation period. Cautiously optimistic, past the worst, but with operating costs still biting and reinvestment held back. Why the next six months will define the recovery, and what business owners need to be doing in that period.
New data from Employment Hero shows New Zealand’s small and medium business sector continuing to add headcount in May, even as wage growth stalled completely on an annual basis, highlighting a labour market where businesses are growing cautiously rather than competing hard for talent on pay.
After burnout and a corporate career, Nikki Taylor started her own business at 44, and discovered that midlife isn’t a crisis, but a chance for clarity, on what kind of work, and life, actually fits.
Spacebar Design won Most Innovative Business at The David Awards 2025, also taking out the Supreme Award, recognition that cements its role as a trailblazer in sustainable interior design.
Inside MOXX Brands, the Kiwi FMCG company growing at 512 percent and rewriting the export playbook in the process.
Acron Plastics, a New Zealand thermoforming manufacturer, had been running as a fully paper-based business before adopting MRPeasy. We sat down with Business & Sales Manager Mark Wong to see how the company uses the system to structure orders, manage purchasing and inventory, and reduce the risk of missed jobs.
Three decades behind the counter taught pharmacist turned entrepreneur Tim O’Donoghue that patients know exactly what they want. They just rarely get it. Now, with an FDA-listed product live on Amazon and a 14-strong self-care platform behind it, the Healthtex Co-founder is raising capital through PledgeMe and inviting Kiwi investors into a corner of the global pharmaceutical industry usually reserved for big backers.
Entries are now open for the 2026 David Awards, with this year marking a new chapter for the long-running small business awards programme as NZBusiness steps into the role of Official Steward.
Upcoming event
Thursday 30 July 2026 | 7:00am – 9:00am
📍 Covert Theatre, 51 Mackelvie Street, Grey Lynn, Auckland
Everyone talks about the importance of business strategy, but what does it actually mean in practice? Strategy trainer Ryan Sproull cuts through the jargon to give SME owners a clear, practical framework for thinking strategically about their business.
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Practical AI insights, Kiwi tech innovators, and the tools helping Kiwi SMEs compete on a global stage. It’s all packed into this special tech issue of NZBusiness.
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