NZBusiness + Management Digital Issue – September 2023
In this issue: Is the use of AI in business disrespectful to customers? Generative AI in the manufacturing sector. Deepfake scams: Every business leader should be prepared A โLeanโ approach
In this issue: Is the use of AI in business disrespectful to customers? Generative AI in the manufacturing sector. Deepfake scams: Every business leader should be prepared A โLeanโ approach
Using his own intelligence, Bill Bennett discusses AIโs current and potential uses for business owners. Artificial intelligence is no longer the stuff of science fiction. Itโs here and itโs all
Get your story right and it has the power to transorm everything you do in your business. Jacquie Walters explains how. Iโve come to understand that marketing success boils down
Richard Conway shares his companyโs experience in transitioning to Googleโs new AI Search Generative Experience. Everything is going to change. Whilst we have been using AI within advertising platforms for
Are you taking a short-sighted view on your marketing? Logan Wedgwood takes you down the road to lasting customer relationships. Letโs start with a thought experiment. Picture this: Iโve just
Jo Douglas highlights alternative methods of responding to bad behaviour in the workplace. Those who work in the employment law space are realising the extent to which psychological complexities contribute
Te Whangai Trust is an inspirational community-led social enterprise creating opportunities, training and advocacy for people who struggle to enter the labour market. For Adrienne and Gary Dalton, the couple behind the formation and growth of South Auckland-based Te Whangai1 Trust, the task of driving a successful social enterprise while empowering marginalised people to enter the workforce and break inter-generational cycles of welfare dependence, is both relentless and immensely challenging. They describe their 16-year journey as a profound mix of triumphs and trials. โOur most formidable challenge was honouring our late daughterโs vision for the Trust,โ says Adrienne. โWe staked everything โ mortgaging our farm to launch Te Whangai with 100 percent debt funding. This was our commitment to uphold
Adrenalin Publishing, the home of NZBusiness, is celebrating its 30th birthday. Owner-publisher Cathy Parker provides some interesting insights on her three-decade rollercoaster ride.
Tim and Mia Tracey know a thing or two about raising sandwich and bakery businesses through the toughest of times. Their story is not just one of survival, but of thriving against the odds. When Covidโs lockdowns gripped the nation in early 2020, as was the case for most businesses the outlook became suddenly very uncertain for Tim and Mia Tracey. Pickle & Pie, their Wellington-based NYC-deli style business with its unique Rueben-style sandwiches, meat pies and delicious pickles, had become a firm favourite with Wellingtonians since opening its doors in 2018. During lockdown chef Tim found himself at home making bread from scratch, perfecting his Carraway-seed rye loaf in preparation for producing their own bread once the lockdown ended.
Debbie Wong and Wes Johnstonโs journey with their health supplements business MadeFrom has been a three-year, time and energy intensive process. But theyโre immensely proud of their progress so far. As Singapore-based parents, Debbie and husband Wes struggled to find health supplements for their three young girls Mikaela, Honor and Pippin that not only tasted good and had natural ingredients, but were also easy to take. โAnything that appeared โnaturalโ often failed to deliver in terms of taste or child-friendly formats,โ recalls Debbie, โwhich led to money being wasted on products that our kids refused to eat.โ They knew other parents were in a similar situation, so three years ago they made the decision to research and launch their own
In workplaces AI can be a game-changer for boosting productivity and efficiency, lowering costs and developing new products and services. While a degree of uncertainty lingers around this transformational technology, its potential for improving lives and businesses is undeniable. Artificial Intelligence is like electricity. Just as electricity transformed every major industry a century ago, AI is now poised to do the same. So says Andrew Ng, founder of Google Brain and former VP of Baidu. Itโs hard not to agree with Ngโs statement. The evidence is mounting. Artificial intelligence is indeed a game-changer. Itโs shaping up to be one of the most significant technological developments of the 21st century. Many experts would agree too, and countless experts have had their
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