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Ashley-Balls-dec2009_3
Half full or half empty?
February 19, 2012

  I am not one for astrology or predictions, especially when it comes to the economic outlook, other than to say I have learned that...

Brian-Meredith-oct2009-lies_4_0
Is marketing all about campaigns?
February 19, 2012

    Marketing is not all about campaigns. That is only a tiny bit of what constitutes the Marketing concept and it is...

Ian-Brooks-nov2009_0
Tell them once, tell them twice?
February 19, 2012

Managers who deliberately repeat themselves are more effective at getting things done, according to research by Professors Tsedal Neeley of...

Brian-Meredith-oct2009-lies_3_0
Do your customers 
trust you?
February 19, 2012

  An Annual Monitor (Edelman PR’s “Trust Barometer”) conducted each year in the US reports that fewer than half of...

A look through the LTC regime
February 19, 2012

    On 15 October the Government released the much anticipated legislation in relation to the treatment of Qualifying Companies...

Brian-Meredith-oct2009-lies_2_0
Does Business Give a Damn.
February 19, 2012

  First, a warning and an apology. This is a rant.You would think, wouldn’t you, that as businesses struggle to cope with,...

Business: what’s the point?
February 19, 2012

  Is there a point to business? A purpose?If we were to conduct a street poll, what would people say in response to that question?I am...

7 secrets of fabulous businesses
February 19, 2012

  I am often asked what characterises a successful business versus an unsuccessful one. Despite the plethora of books on the...

Is Australia too franchised?
February 19, 2012

  An article in the Sydney Morning Herald a couple of months ago posed the question, ‘Is Australia too...

Simon-Lord-feb2010-need_0_0
The need to name and shame.
February 19, 2012

  Late last year, the Commerce Commission publicised its involvement in the conviction of two South Island men for misrepresentation...

Brian-Meredith-oct2009-lies_5
Don’t worry, everything is fine
February 19, 2012

  Marketing isn’t broken. It isn’t a gazillion times more complicated than this time last year. It hasn’t turned...

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