Having an integrated marketing plan is essential to drive sales and run an effective business. This workshop will make sure you create marketing plans that deliver an effective and integrated approach to your business’ marketing. Using real business scenarios across a wide variety of sectors and company sizes, you will learn how to develop and deliver an integrated marketing plan that is aligned to your business goals and includes the most current tactical options.
On this course you will receive the tools to develop your own marketing plan that fits your budget and aligns with your business goals. http://www.aucklandchamber.co.nz/Marketing-Your-Business-(10/10/14).aspx

NZBusiness Knowledge Series: Stop winging it, build a business strategy that actually works
Thursday 30 July 2026 | 7:00am – 9:00pm
📍 Covert Theatre, 51 Mackelvie Street, Grey Lynn, Auckland
Everyone talks about the importance of business strategy, but what does it actually mean in practice? Strategy trainer Ryan Sproull cuts through the jargon to give SME owners a clear, practical framework for thinking strategically about their business.

